Robert Plant Gives Out Marketing Advice Today's Players Should Heed From an Interview in 1975

This is a repost from early last year that I felt today's players should listen to. Little did Robert know how revolutionary his words would be, especially in the modern era of recorded music and being an independent musician and business person in today's music industry. It's a short video guys and you should listen closely
to it.

Robert Plant talks about why full albums are the true mark of a band, and that singles don't hold any weight. As well that real fans were buying albums in Europe in 1975 and in North America we were buying singles that Atlantic Records put out. Your band could turn around that marketing and use singles to market a band. But a true sign is it's creativity and original work in a full album, not  singles.

I think every band out there should watch this short interview with Plant and gain some insight on how to market like a true band. As well I'm doing some research on some old Jimmy Page interviews, and I'll have some gold nuggets on how Page used his recording studio wizardry in the age of Analog to his band's and other band's benefit.

Mark G